Art Basel, Miami Beach

the future is limitless

This week kicked off Art Basel, where art and design aficionados around the world descended upon South Beach for the last big fair of the year. This year, I teamed up with Lexus, the official automotive sponsor for Design Miami to view their latest installation titled, “The Future is Limitless” — just one of the ways that the brand is deepening its mission to create a better world through design, in addition to its Lexus Design Award program. The exhibition featured the new LF-1 Limitless, a crossover concept that combines high performance with unrestrained luxury. The luxury concept crossover was displayed with a mixed reality installation, an evolution of the projection mapping designed by Japanese architect Socha Ichikawa of dNA (doubleNegatives Architecture / hclab). The vehicle combines technology with innovative design, spearheaded by Kevin Hunter, the President of CALTY Design Research. It features sporty hands-on driving, four-dimensional navigation with metallic interior finishes. 

As the official automotive sponsor of Design Miami - our program offered robust advantages, from a private dinner reserved for Lexus guests inside the fair a tour of Miami's Design District in downtown.
 

This post was created in collaboration with Lexus. All views are my own.

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